Whether you’re gearing up for your church’s next event or want to add some decoration to attract new members, banners are powerful communication tools. They’re big, colorful, and give you the opportunity to send a message quickly.
However, designing an effective banner can be a challenge. There are several design principles to keep in mind before you get started.
If you’re in charge of creating an attractive banner, but don’t know where to start, keep reading. We’re going to cover five tips for designing perfect church banners. And at the end, we have a special gift for you: 3 free church banner templates to help you get started! Ready? Let’s begin!
1. Consider Your Message
It’s important to think about the intent of your banner before starting your design. More specifically, what message do you want to get across?
The message should be the focal point. It should be simple and easy to read. This is especially crucial if your banner is going outside the church in an attempt to attract passersby.
When writing the text for your banner, only include information that’s absolutely essential.
2. Remain Consistent
If your church has a logo, colors, or slogan, adding these elements to your banner is a great idea. This will help maintain the branding of the church, which goes a long way when trying to build your reputation in the community.
If you have a logo, incorporate it in a place that’s prominent, but doesn’t get in the way of the message. As far as colors go, bold is always good. However, you don’t want to overwhelm people with too many colors.
3. The Right Imagery
Religion is steeped with imagery. Using either traditional or modern images can be a great tool when designing church banners.
You’ll need to consider the purpose of your banner when choosing images. If you’re promoting a family event your church is holding, consider using high-quality photos to evoke interest.
Like the text, make sure you keep your images minimal. You don’t want to distract from the message.
4. Your Font Should Stand Out
Typography is very important when designing any type of ad or promotional piece. It pays to be very selective when choosing a font.
Classic typography works well for larger text in church banners. Just make sure it’s easily readable. Any smaller text that conveys important information should be more conventional block lettering.
You may also want to consider adding a pop of color to your typography. This will help grab peoples’ attention.
5. Keep It Simple
The last thing you want to do it create a banner that’s too busy. If it is, there’s a good chance people won’t take the time to read it.
Don’t be afraid to use empty space. Doing so draws attention to the important elements of the banner.
Try to stick to no more than three colors. A nice background color with a classy border will frame your message perfect without overdoing it.
Make Your Church Banners the Best They Can Be
The point of any banner is to get peoples’ attention and convey an important message. This sounds easy, but the execution can be a challenge. Using the advice will help simplify the design process.
The banners below were all professionally designed using the principles in this article. They can be easily edited and customized for your church using Photoshop. We hope they prove to be a blessing to your congregation!
Free Church Banner #1: Welcome
Free Church Banner #2: Bible Theme
Free Church Banner #3: Youth Group